The Data Analytics Hero:
The Roadmap to Measuring Promotional Effectiveness
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With all of the data that you have available about your customers and prospects, it can be overwhelming to isolate whether your promotions are driving a true net impact. The purpose of this webinar is to provide valuable information about how a data analytics hero can utilize your transactional data to determine whether your promotions are truly effective or if they’re damaging your sales performance.
In this webinar, you'll learn:
- The path to success for the modern Data Hero
- Removing “false positives” from your promotion performance tracking
- Improving the ROI of your loyalty & promotional programs
- Use Case: How Operations, Loss Prevention & Marketing tackled a $1.8 Million promotional problem
- And, more…
