The Data Analytics Hero:
The Roadmap to Measuring Promotional Effectiveness

With all of the data that you have available about your customers and prospects, it can be overwhelming to isolate whether your promotions are driving a true net impact.  The purpose of this webinar is to provide valuable information about how a data analytics hero can utilize your transactional data to determine whether your promotions are truly effective or if they’re damaging your sales performance.

In this webinar, you'll learn:

• The path to success for the modern Data Hero
• Removing “false positives” from your promotion performance tracking
• Improving the ROI of your loyalty & promotional programs
• Use Case: How Operations, Loss Prevention & Marketing tackled a $1.8 Million promotional problem
• And, more…